What is it that has made Stockholm, far up in the cold North, to such a hub for global financial technology? A couple of business media have asked this question lately.
Some says the explanation is within the “technology tradition” of Sweden combined with the fact that a small domestic market drives internationalization. Some says that a great deal stems from the early initiative of the legendary Olof Stenhammar”.
The answer might lie here and also in the phenomena clustering…?
However, even the Swedes seem a bit surprised over the number of financial tech companies that successfully have expanded during recent years. This week, the leading Scandinavian business magazine Affärsvärlden published an extensive focus on this sector.
Cinnober, chosen by BOAT, Turquoise and Alpha Trading Systems, is of course covered. Also business peers in the actual physical neighborhood such as ORC, Neonet, Tbricks and… well, okay… even also a few words regarding that “US owned exchange” located in the rougher harbor area of Stockholm…
One morning the magazine actually succeeded to assemble some of the joined forces for a photo session. Some CEOs and founders were able to participate on short notice. Usual spokespersons on our hand such as Jan and Nils-Robert were of course on various flights. Not exactly a PR officer’s dream…
Cinnober was represented in the photo session by two of the founders; Gunnar Mjöberg and Peter Lenti – still active within the day-to-day business and development.
I wonder if Gunnar and Peter were too impressed over the idea of the appearance within a glossy business magazine – they might have preferred a techie magazine within the Java community or so? But they didn’t have such a choice while being hunted down by colleagues with a special interest within “Corporate Communications”. ‘Cause it’s great with great publicity! ; – )

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